TELL YOUR BUSINESS STORY
Harness the Power of Visual Storytelling
Whatever the reason behind your story, visuals bring your story to life and help your words connect with your audience. When you connect, amazing things happen.
In business, you tell stories all the time. Origin stories about why you do what you do. Emotional stories that make your audience feel something. Enlightening stories that illustrate a process or a point. You tell your best stories to build your brand and embed your culture.
At Graphic Change we’ve been helping big brands, large organisations and small teams tell their business stories for over 15 years.
Now we can show you how to do it for yourself.

“Marketing is no longer about the stuff that you make, but about the stories that you tell”
OUR STORYTELLING ARTICLES
Visual Storytelling – Why you should tell the Small Stories
I was once the narrator in a school play about Jonah and the Whale. I was deeply disappointed not to have a starring role. I didn’t get to have a robe and head...
The Power of Business Storytelling
...and 7 simple steps to help you get started. Storytelling is at the core of every business. It shapes workplace culture, it reaches out to our customers....
Cara's Story in #shecan365
Read more about our founder Cara Holland’s own story of how she left her career in Social Work to found Graphic Change in 2006.
10 things I learnt from Ingvar Kamprad
Our co-founder Natasha worked for many years in the IKEA / Ikano businesses founded by Ingvar Kamprad. IKEA has a strong sense of heritage and culture from Ingvar’s own Founder Story. Read how it influenced her.
“There is power and magic – real magic – in visualizing and telling your story.”
HOW CAN WE HELP YOU WITH STORYTELLING?

We want to tell our own stories!
That’s great! We have some options for you to learn how to tell your organisational stories visually for yourself, either as an individual or – for real impact – as a team

Help us to tell our stories
You’ve seen the Case Studies of how we help our clients bring their business stories to life. We can work with you to produce digital or hand-drawn stories for you to share
LEARN TO TELL YOUR OWN VISUAL STORIES
We can empower you to use hand-drawn digital and analogue images to tell your own impactful, memorable business or organisational stories. You can embed these skills directly into your organisation by putting someone through our tutor-supported online visual storytelling training. To leverage even more benefits you can sign up as a team to train together. A collective organisational visual language is a powerful thing.
Visual Storytelling online course
Learn how to tell your stories visually with this instant access self-led online course. Take this course individually or book on together as a team to gain the collective power of visual storytelling across your organisation.
Be a Graphic Recorder
Graphic recording can turn your organisational narrative stories into memorable, engaging, shareable visuals. Imagine the benefits of an in-house person learning the skills once available only to graphic recording professionals! For less than the price of a single graphic recording commission we can train you to do this, whether individually or as a small team.
“Purposeful storytelling isn’t show business, it’s good business”
WE CAN HELP YOU TELL YOUR STORIES
If you haven’t got the time (or inclination) to learn to tell your own stories visually, we’re still here for you.
You can bring your story ideas to us at the Graphic Change Studio. We can turn your ideas into engaging visual assets. Perfect for sharing with your key stakeholders.